Your current knowledge, goals, skills, experience and actions have created the business you have today. If you are dissatisfied with any aspect of your business, you need to change something to get a different outcome.
Albert Einstein is famously quoted as saying: “Insanity is doing the same thing over and over again and expecting different results.”
Author Marshall Goldsmith wrote an invaluable book, the title of which says it perfectly: What Got You Here Won’t Get You There.
Trial and error is one way to improve – and making mistakes certainly can be your best teacher (provided you actually learn from your mistakes, and don’t make the same ones time and time again!). But a far more effective and faster approach is to learn from the mistakes and success of others.
One option is to find a business leader who has achieved success in the area of business in which you want to excel, assess what it is that makes them so successful, and implement that yourself. We call this modelling – observing the way another person behaves to get a certain result, and reproducing those actions to achieve similar outcomes.
Another option is to find a professional business mentor, advisor or coach whose sole purpose is to help business leaders succeed. They have learned from the success and failure of others, and can pass on that knowledge so you can fast-track your business success.
Whichever you choose, here are the top 5 things that you need to succeed in business, and specifically how a business advisor can help you:
1. New Knowledge and Education
Business coaches, advisors and educators package up the knowledge of countless authors, speakers, academics and business leaders with whom they have the privilege to work, to help their clients achieve greater success. Through their research, experience and training they teach proven methodologies that have worked successfully for other business leaders. They also know the pitfalls and can steer you clear of obstacles.
2. Clear Direction
Every business leader needs clear direction. A good business mentor will help you establish, reconnect with, or expand yours, and keep you on track. You could think of them as your GPS!
3. An Outsider’s Perspective
When you’re busy working day to day inside your business, it’s hard to take a broader, objective view. Your advisor can help you see the bigger picture and give you an outsider’s perspective. They can provide this viewpoint with honesty – not telling you what you want to hear, but what you need to hear to get better results.
Knowledge without application is worthless, and part of your coach’s role is to push you to get things done, in the right way and at the right time, and for the right objectives. They’ll also remind you why you set your goals in the first place, and the benefits to you of doing the work.
There’s no doubt that business can be tough, which is also why it’s so rewarding. When things are challenging, your coach can reconnect you with your ‘why’ and remind you of your greater vision and purpose (while giving you the tools to continue on).
While there’s no short cut to success, partnering with a business mentor, coach or consultant can help you achieve better business results more quickly and effectively.
We coach business leaders and teams in established businesses to succeed in areas including their marketing, sales, team, systems, profit, and cashflow.
We are passionate about helping business leaders define what success means to them, and working with them to achieve their goals. Want to grow and improve your business? Call Andrew Masi and Julianne Schwenke on (02) 4933 6622.